It's fixable.
Shipped weekly to 3B+ people
4.9
Took Cameo’s App Store rating from 3.6 to 4.9 in 6 months as Head of Design
What I’m building
Bring out the best in humanity
You
How are you shipping this fast with no funding?
Matthew Schuler
Constraint is the product strategy
You
How does that work?
Matthew Schuler
Less money = fewer people = clearer decisions
You
That’s either brilliant or insane
Matthew Schuler
Probably both
Sol
A platform where orgs track real effectiveness and supporters fund what actually works.
mCoach
Build programming as easy as writing a note.
mTimer
AMRAP, EMOM, HYROX, for time, and more. Pacing and progress.
HYROX Tracker
Pathways
Badass skillsmaxxing apps.
About
From farm boy to founder
I needed a vinyl cutter cable in a remote South African village for a business I was starting.
So I downloaded a schematic from the glacial African internet and went to a grease-caked township mechanic and convinced him to let me dig through his box of junk cables.
Hope
6:37 am
Near Kommetjie South Africa
2009
About
Dirty hands
I found one, took it back to our village, and rewired it to match the schematic. It worked, the vinyl cutter worked, business started. ✊
Hope
Overview
+4 new
23 insights
16 Key Events
5 General
2 External
About
It really is fixable
I got cancer at 18 and beat it with nutrition. I learned things are fixable. Then traveled the world solving important problems and climbing the ranks of the tech industry.
Data
• Earth Data
• Ocean Data
• Life Data
Believe
Dirty hands
Now I’m focusing my 40s-100s on building products that bring out the best in humanity and making evidence-based content on business science.
Action
Crisis
Food Insecurity
300 million people face severe food insecurity
About
Full bio
I’m an ex Meta IC7 Product Designer and worked on Instagram and Oculus. Also ex Head of Design at Cameo and Greenfly.
I live in Mountain View, CA with my wife Irene Cho.
Beauty
Team
New
3 new ideas
From 3 team members
Content
Entrepreneur’s mind.
Athlete’s body.
Artist’s heart.
Founder, Ex Head of Design
Meta, Cameo, Greenfly, Sol
Everything you want to know
What content do you consume?
I watch a bucket of science YouTube like Veritasium and Astrum.
Currently reading The Oxygen Advantage.
Fav films are Ford v Ferrari, F1, and The Big Short.
Fav shows are Stranger Things, Severance, Silo, Fringe, and Elementary.
Who are your role models?
Real people: right now Nick Bare and Alex Hormozi.
Fictional: gotta be Robin Hood.
What did you do in the tech industry?
In my 20s I delivered AIDS meds in South Africa and did disaster relief in various parts of the world.
Then I joined the tech industry and rose the ranks to become Head of Design at Cameo and Greenfly. Then was recruited by Meta.
Didn’t love it there, so now I run my own companies.
What is EMABAH?
EMABAH is what I call my side projects, mostly apps. Learn more here.
What is FitNerds?
I became fascinated with biology and how the human body functions and performs, so FitNerds is my company for coaching high performers.
Matthew Schuler